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Partnership Application Linked Below:

https://barnettx.notion.site/28c3ac8c4a5e80c6b9fdf2133134c40e?pvs=105

Campaign + Creator Brief - “Inside My Process”

Goal Sublime is a knowledge management tool for thinkers and creatives to collect, connect, and create with their ideas. The goal of this partnership is to spotlight how interesting people use sublime to think better and be more creative.

About Us

Sublime is the personal knowledge management tool of choice for some of the Internet’s most thoughtful creatives, writers, and idea people. It helps you build a living library of the things that move you—articles, quotes, tweets, images, videos, podcast moments—so you can actually use what you consume. Think Notion meets Pinterest meets Tumblr.

We believe curation is the quiet foundation of all great creative work. While most productivity tools feel like airplane cockpits, Sublime is more like a yoga studio for your mind—calm, minimal, and built to help you be more creative. Our tagline - “WTF is a knowledge worker. You are a creative human being.” Visit sublime.app to learn more

sublime (@wwwsublimeapp)

Instagram photos and videos

www.instagram.com

sublime

save one thing, discover 100 more the knowledge tool that sparks creativity

www.youtube.com

Objective

This partnership is about showing how you think and work—and how Sublime supports that process as a place to save ideas that matter, connect unexpected dots, discover non-obvious references, produce better/less boring work, and ultimately have a better relationship with the internet.

The ideal creator rarely promotes tools and is admired for their thinking and taste—so when they do, their audience listens.

Through this collaboration, we want to:

• Show how Sublime fits naturally into your process

People love to see how people they admire actually work. The format and angle are up to you—we just want a genuine, behind-the-scenes look at your process: the research, references, and connections that shape what you make.

Highlight our hero feature: save one idea, discover 100 related ones. Show how it brings more serendipity, context, and surprise into your work—whether you’re writing, designing, building, or thinking through ideas.

• Position Sublime as the knowledge tool for creative minds

Introduce Sublime as the tool of choice for curious minds that care about ideas. Our ideal customer is someone who produces creative and intellectual work (designers, writers, researchers, consultants, marketers, strategists, coaches…), and consumes a lot of content but doesn’t yet have a simple way to make sense of it and utilize it in their creation process.

• Inspire people to build their own knowledge library

Help your audience see the value of saving and connecting ideas—and why Sublime is the best way to do it. We care less about vanity sign-ups and more about attracting thoughtful, high-quality users who get it.

Content example

Here’s an example of an “inside my process” video that performed very well:

Talking Points

Here are some suggested talking points to help get your juices flowing—feel free to use any of these angles in your own voice:

On the problem

• If you’ve tried every note-taking tool out there—Obsidian, Notion, and others… but everything was too complicated and nothing seems to stick, Sublime is for you.
• If you are sick of the bottomless pit of advice on how to do more things faster and find yourself looking for a different narrative, one that puts creativity above productivity, then Sublime is for you.
• If you are hungry for a place on the Internet that feels less mall, more library. Less conference, more neighborhood cafe chance encounter, then I have the perfect recommendation for you.
• The internet broke our relationship with ideas. We went from infinite knowledge to infinite scrolling. Sublime is about getting that relationship back.
• The internet gives us access to infinite ideas but no infrastructure to actually do anything with them. We're consuming endlessly but creating nothing.
• We're drowning in content but starving for connection—to ideas, to ourselves, to what we're trying to make.
• Your second brain shouldn’t be a second job. Tools like Notion make you watch 90-minute YouTube tutorials just to remember an interesting article you read.
• Most knowledge tools make you feel like you need a PhD to use them. Sublime is for people who value simplicity and honoring their creativity above all else.
• Imagine if Notion, Pinterest, and Apple Notes had a baby, but simpler and Sublime?

On the "save one, discover 100" feature

• It's like having a research assistant who actually has taste. You save something interesting, and Sublime shows you related ideas other real humans found fascinating—not SEO garbage.
• The best ideas come from unexpected connections. This feature surfaces those non-obvious links you'd never find on your own.
• It's inspiration-as-a-service, but curated by a community of people that’s honestly a league of its own, not an algorithm trying to keep you scrolling.
• Every related idea was hand-saved by a real person who thought it was worth remembering. That's the filter. Not engagement metrics, not ad revenue—just genuine human curiosity.
• You know that feeling when you're researching one thing and stumble into a rabbit hole that changes your whole project? That's what this does, on demand.
• Research that used to take hours now takes minutes—but better, because you're seeing connections curated by people, not bots.
• You never have to start a project from scratch again. Your past curiosity becomes your future creative advantage.
• Everyone else is Googling the same obvious references. You're pulling from a hand-curated network of non-obvious ideas.
• Your work becomes more interesting not because you're smarter, but because you're drawing from a deeper, weirder, more connected well of inspiration.
• My secret weapon for never having boring ideas again.
• More original work because your references aren't the first three Google results everyone else is using.

On why Sublime is different

• Traditional note apps are graveyards for good ideas. You save something brilliant, and it just... sits there. Sublime brings your ideas back to life by showing you what they connect to.
• It's the difference between a private notebook and a membership to the world's most interesting research collective—without the performance anxiety of social media.
• Sublime search is insane—you saved something six months ago about "attention economy" but you forget the exact words. So you search "that article about modern distraction" and Sublime finds it—because it understands they're related concepts.
• Toggle between "my library" and "all of sublime" depending on whether you need to remember something specific or are in the mood for discovery.
• When you can actually find your ideas, you actually use them. Revolutionary concept.

On creating with what you save (currently available in beta, see here)

• The future isn't about making more stuff. It's about making stuff that couldn't exist without your specific taste, perspective, and accumulated knowledge.
• AI can make anything. But it has no idea what's worth making. Your curated library is the difference between generic slop and something actually interesting.
• While everyone else is getting the same AI-generated mediocrity, you're creating with context that took you years to build.
• Your competitive advantage isn't the AI. It's the library of inspiration you've been quietly building that nobody else has. And it's not starting from scratch—you can import your Kindle highlights, X bookmarks, Instagram saves. Everything you've already found interesting is already there.
• The secret to good AI output isn't better prompts. It's better inputs. Your saved ideas ARE the input.
• The difference between "write me something about X" and "here are 47 ideas I've saved about X, now help me connect them in a way that's never been done.”
• Everyone has access to the same AI. Not everyone has access to your library of curated inspiration.
• Finally figured out how to use AI without feeling like I'm creating soulless content: feed it actual soul (aka your curated library).

Assets you can use!

A visual palette cleanser - Google Drive

drive.google.com

SUBLIME

Created with Figma

www.figma.com

• See how others are using Sublime in our How I Sublime series.

Partnership Support

There’s real people behind this thing and we’re always happy to help.

If interested, be sure to apply with your rates for an ideal partnership and our team will take into consideration during our review process.

We will be scheduling chats with top candidates to learn more about the creators as well as dive deeper into creative direction, logistics and can answer any further questions on the campaign & partnership.

If you need anything else, please reach out to damian@barnettx.com with any questions on the campaign/partnership opportunity!

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