About Us

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What we're looking for

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We’re looking for dynamic, relatable, and creatively-driven mom/parent creator(s) to step into the role of "Mom/Parent in Residence." This unique opportunity will bring a fresh, behind-the-scenes perspective to our brand through a recurring video series highlighting everyday parents.

This role is all about humor, authenticity, and real-talk parenting -whether you're an expecting parent, a twin parent, or someone deep in the trenches of motherhood/parenthood - we’re looking for you.

Who You Are

A relatable, well-spoken parent or expecting parent.
A creator with a strong sense of humor, who can make parenting feel both real and entertaining.
Someone with a unique visual/storytelling style that feels organic.
Comfortable with travel vlogs and lifestyle content, including day-in-the-life and event coverage.

Responsibilities

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As our Mom/Parent in Residence, you’ll create 8-10 videos per month, including travel vlogs, day-in-the-life content, original skits, and trend-driven videos.

Content Ideas -

Expect to visit HQ to give our audience an exclusive peek behind the curtain—

Your journey to HQ, starting with a vlog at home before coming on-site.
A behind-the-scenes office tour, introducing our team and process.
Exclusive previews of upcoming products, teasing innovation without full reveals.
A sit-down session with CEO for insider brand insights.
Event coverage, including being our "Mom/Parent in Residence" at events like SXSW in March, capturing the brand experience on the ground
Continued content throughout April, May, and June, evolving into a recurring series.

Infuse humor, relatability, and emotional connection into each video.
Experiment with skits, trends, and creative storytelling while maintaining a consistent theme.

Creator Location

Preferred creator location. Please note if you are open to other locations, which will generate a better quality & larger pool of candidates. Our top locations are Los Angeles and New York.

Creative Candidates can apply from anywhere 🌎

Bonus to creators based in Austin, TX 🤠 or open to travel for our brands event coverage

💡 Brand Activation at SXSW in Austin in March!

Budget

Rates + Flexibility. Note that most creators charge $3k-$7k / 10-15 videos per month.

$3,000-$6,000 per month (dependent on scope + experience)

Why Join Us?

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Be a part of the recurring cast of a groundbreaking parenting brand on socials.
Cover exclusive access to Brand HQ and upcoming innovations.
Shape the conversation around real, unfiltered parenthood.
Work on a creative, high-impact content series.