CHOMPS
CHOMPS

CHOMPS

Apply

Just enter your Full Name, and Email the way you did in the BarnettX Creator Database!

THIS POSITION HAS BEEN FILLED

About Us

Chomps is a minority, family-owned and operated healthy meat snack brand. Chomps products are made from the highest-quality, sustainably sourced proteins with no hidden, harmful ingredients. Chomps’ mission is to inspire, educate, and fuel our community with accessible, sustainable, real food that doesn't compromise on taste.

More on CHOMPS Background

Chomps snacks are made from grass-fed and finished beef, venison or free-range turkey with no hormones or antibiotics. Chomps never contain added sugar, soy, dairy, artificial preservatives or colors, MSG, fillers, binders or artificial nitrates or nitrites. Additionally, Chomps is the only meat snack that is Whole30 Approved, Certified Gluten-Free, Certified Paleo, Keto Certified, Non-GMO Project Verified and Allergy-Friendly.

Chomps was founded in 2012 by co-founders, Pete Maldonado and Rashid Ali with a modest $6,500 investment and a dream. They experienced just how much conflicting information there was around food and realized that people want to make healthy choices, but aren’t sure what is truly good for them. They decided to eliminate the guessing game and create simple nutritious snacks that were made with the highest quality, sustainably sourced proteins and no hidden, harmful ingredients. Most importantly, the products needed to taste amazing.  As their personal lives evolved from single, working, young professionals always on the hunt for on-the-go protein into feeding each of their families of 5, so too did the mission.  Fueled by a newfound passion to set the bar for what the snacking experience should be, Chomps was poised to become the ultimate snacking brand.

Chomps was built on a strong direct to consumer platform and first gained popularity among many niche nutrition and fitness communities like Whole30, Paleo, Crossfit, Keto and Weight Watchers. It allowed Chomps to build a strong community of Chompians (brand loyalists) leveraging digital media first before launching onto retail shelves with Trader Joe’s in 2016.  The momentum built quickly, expanding into new sales channels in 2018 and truly establishing a national footprint by 2021 with retailers like Walmart, Kroger, and Whole Foods. 2022 brought the exciting expansion to Target and Costco regions across the country and additional shopper marketing tactics displays, sampling events, etc. The brand enters 2023 with steadfast omnichannel growth in both e-commerce and retail, becoming the fastest-growing natural meat snack brand in both the Natural and Conventional retail channels and category leader positions on Amazon and Thrive Market.

What we're looking for

  • Food Bev Health Wellness Geek
    • Ideally, established enough to have built trust and credibility
  • Loves health, lifestyle, LA/NYC vibes
  • The girl next door (healthy & relatable)
  • Active, Healthy, Outgoing, Fun
  • Is excited to talk about the things that give them energy
  • Talks about tips tricks - health shouldn't be this unattainable thing thats complex etc - lets make healthy living simple and interesting

Responsibilities

  • Scaling up to 30 pieces of content a month
  • Reporting as we scale up, but to start let’s focus on the views comments etc
  • Meetings (weekly) - more of a strategy jam sesh etc
  • Touch bases (as needed) - random ideas, questions
  • Content uploaded by person with captions
    • Would be great if we could get the asset after downloaded no watermark so we can repost on other channels.
  • Depending on where that person lives etc would love to bring them to some events when it makes sense ex) Expo West
    • We will pay for their travel expenses etc

Notes

  • Location:
    • Chicago (preferred)
    • LA
    • Naples
    • NYC
  • Budget: ~ 4K
  • Wouldn't hurt to have someone who can do all the things
  • We want someone who can just get it done. Someone who can just own creative production, editing, caption styles etc. They have a defined voice and aesthetic and are confident that they can help us scale these channels
    • They are obsessed with understanding what is working and why
    • They love to test & learn, in a constant state of evolving
  • Also no vegans / vegetarians / pescatarians
  • Someone who actually likes Chomps - can show genuine authenticity and enthusiasm for the product